You care deeply about what you’re building. So do we.
We build brands and experiences that help you connect with the people who matter most.
The Vicinity
A residential identity inspired by the character of its Minneapolis neighborhood.
Kendall’s
A neighborhood tavern with a little grit and a lot of heart.
Riverwalk
Bringing together upscale living and everyday convenience in Rochester, Minnesota.
Pazzaluna
A fresh, flirtatious take on a beloved St. Paul Italian restaurant.
Different generations. Different perspectives. One collective.
As a mother-and-son team, we each bring something different to the table. Together with a collective of talented creatives, we bring the right people together for each project, keeping things personal, collaborative, and focused on what matters to you.
We started The Path because we wanted to work a little differently. To get to know the people behind the businesses, ask good questions, and create work we’re all proud of.
Strategy that makes it work. Creative that makes it unforgettable.
We start by listening, asking questions, and understanding what makes your business different. Then we turn those insights into ideas, identities, campaigns, and experiences that help you move forward.
A few paths we’ve crossed.
The Path may be new, but our experience isn’t. We’ve worked with businesses big and small, helping build new brands and give established ones a fresh perspective.
Selected brands our team has worked with throughout their careers, including previous agency and in-house experience.
Built with Pride.
As an NGLCC-certified LGBT Business Enterprise (LGBTBE), we’re proud of who we are and the different perspectives that shape our work. We believe our differences, whether in background, experience, identity, or how we see the world, make us stronger together.
Wherever you are, we can start there.
Whether you’re building something new, ready for a change, or just beginning to explore an idea, we’d love to hear about it.